Our Mission
The UNLV Student Chapter of the American Marketing Association (AMA) prepares students of all majors to become successful business leaders and entrepreneurs. We provide opportunities to network with industry professionals and apply marketing principles through real-world experiences, community engagement, and leadership development.
As an official chapter affiliated with the International AMA and in partnership with the Las Vegas AMA Professional Chapter, we strive to bridge the gap between academic learning and professional growth—empowering our members to confidently position themselves in the business world.
Core Values
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Professionalism
We promote excellence in marketing by fostering research, education, and the development of sound marketing theory and practice.
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Continuous Learning
We strive to enhance marketing research methods and improve the teaching and application of marketing principles.
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Community Engagement
We aim to build a stronger public understanding of marketing while serving as a hub for exchanging ideas, insights, and opportunities.
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Knowledge Sharing
We promote awareness and appreciation of marketing principles among both our members and the broader community.
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Collaboration
We encourage meaningful connections between students, professionals, and organizations across all areas of business.
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Ethical Leadership
We uphold honesty, integrity, and ethical standards in every aspect of marketing.
